United States. The South Korean group BTS joined Major League Baseball to provide music for the inaugural week of the 2026 season, thanks to a special collaboration with Major League Baseball that will include several promotional videos broadcast on social media.
The soundtrack of these videos will be composed of songs from the group’s new album, ARIRANG, marking a fusion between baseball and K-pop at the start of the new campaign. The first of the three promotional videos includes the song “FYA”, one of the most energetic on the album, accompanied by images of figures such as Aaron Judge, Shohei Ohtani and Juan Soto performing outstanding plays.
[NEWS] #BTS will be first up to bat as Major League Baseball returns for another year. As revealed songs from #BTS_ARIRANG will soundtrack MLB’s social content in honor of opening week.
The news dropped via the first of three hype videos the Bangtan Boys and MLB will jointly… https://t.co/BMq4JfzUFQ
The second video will be broadcast on Wednesday, the same day that the New York Yankees and the San Francisco Giants will play the first game of the 2026 season at Oracle Park, a match that will be broadcast live on Netflix, while the third and final promotional video will premiere during the opening week.
The collaboration between BTS and MLB comes amid the group’s highly anticipated musical comeback, which recently released its new album and held a massive concert in Seoul. Currently, members RM, Jin, Suga, J-Hope, Jimin, V, and Jung Kook are in the United States promoting their new production, including television appearances and meetings with fans.
This initiative is part of MLB’s strategy to connect with a global and young audience, combining the international reach of K-pop with the start of the Major League Baseball season, in an opening week that promises great impact in both sports and music.
The soundtrack of these videos will be composed of songs from the group’s new album, ARIRANG, marking a fusion between baseball and K-pop at the start of the new campaign. The first of the three promotional videos includes the song “FYA”, one of the most energetic on the album, accompanied by images of figures such as Aaron Judge, Shohei Ohtani and Juan Soto performing outstanding plays.
