<\/p>\n\n\n\n
New York (EFE).\u2013<\/strong> Spanish former soccer player Gerard Piqu\u00e9<\/strong> debuted this week as a guest lecturer at Harvard University<\/strong>, where he presented a case study on the Kings League<\/strong>, the innovative 7-a-side soccer competition that has revolutionized sports entertainment since 2023.<\/p>\n\n\n\n You may be interested in;<\/a><\/strong>Five years after Maradona's death, three keys to understanding his tragic end<\/a><\/p>\n\n\nPiqu\u00e9 participated in the MBA class \"Business of Entertainment, Media and Sports<\/strong>\", led by the renowned professor Anita Elberse<\/strong>, who, along with the Spanish researcher David Moreno<\/strong>, developed an analysis of the business model, digital impact and international growth of the league created by the former FC Barcelona player.\n\n\n New York (EFE).\u2013 Spanish former soccer player Gerard Piqu\u00e9 debuted this week as a guest lecturer at Harvard University, where he presented a case study on the Kings League, the innovative 7-a-side soccer competition that has revolutionized sports entertainment since 2023. You may be interested in;Five years after Maradona’s death, three keys to understanding his […]<\/p>\n","protected":false},"author":3,"featured_media":492615,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[40943],"tags":[611,40231,19814,38025,40853],"class_list":{"0":"post-492614","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-football","8":"tag-deultimominuto","9":"tag-dominican-republic","10":"tag-gerard-pique","11":"tag-harvard","12":"tag-thetruthnewspaper"},"acf":[],"jetpack_featured_media_url":"https:\/\/deultimominuto.net\/en\/wp-content\/uploads\/sites\/2\/2025\/11\/Portada-23.jpeg","dum_api":{"author_name":"EFE","author_image":"https:\/\/deultimominuto.net\/wp-content\/uploads\/2021\/08\/1200px-EFE_logo.svg-96x96.png","categories_name":["Football"],"featured_media_url":"https:\/\/cdn.deultimominuto.net\/en\/wp-content\/uploads\/sites\/2\/2025\/11\/Portada-23.jpeg"},"_links":{"self":[{"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/posts\/492614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/comments?post=492614"}],"version-history":[{"count":0,"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/posts\/492614\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/media\/492615"}],"wp:attachment":[{"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/media?parent=492614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/categories?post=492614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/deultimominuto.net\/en\/wp-json\/wp\/v2\/tags?post=492614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}A Special Return to Harvard<\/strong><\/h3>\n\n\nThe Catalan had already taken an intensive version of this same program in 2017, also under the guidance of Elberse. Since then, his transition from professional football to sports entrepreneurship has become a case study closely followed by prestigious academic institutions.\n\n\n
The Kings League, a global phenomenon<\/strong><\/h3>\n\n\nDuring the class, it was examined how the Kings League managed to capture young audiences through a formula based on:\n\n\n
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Academic Recognition of the Project<\/strong><\/h3>\n\n\n\"It's an honor that the Kings League is being analyzed by such a respected institution as Harvard Business School. The study validates the impact of our work<\/strong>,\" Piqu\u00e9 said at the end of the session.\n\nSeveral students attended the class wearing FC Barcelona t-shirts and were photographed with the former defender after the presentation.\n\nJust tell me.","protected":false},"excerpt":{"rendered":"