OpenAI will shut down Sora, its AI video generation platform

New York.- The tech company OpenAI, creator of the popular 'chatbot' ChatGPT, will close its Sora platform, which generates videos and images with artificial intelligence (AI) from user descriptions. "We say goodbye to Sora. To everyone who created with Sora, shared it, and built a community around it: thank you. What you created was important and we know this news is disappointing," wrote the Sora team on their X profile this Tuesday. In the message, they indicated that they will soon share more information about it, including the deadlines for implementation and its programming interface (API). Last December, Disney announced that it would invest one billion dollars in OpenAI and allow AI platform tools like ChatGPT and Sora to use its characters and properties to generate short videos from user prompts. According to NBC News, citing a source familiar with the matter, the closure of Sora means that the agreement reached with Disney, which would have allowed users to create videos of more than 200 Disney, Marvel, Star Wars, and Pixar characters, will not proceed. A company spokesperson told the portal that Disney "respects OpenAI's decision to leave the video generation business and refocus its priorities on other areas."

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"We will continue to collaborate with AI platforms to find new ways to connect with fans wherever they are, responsibly adopting new technologies that respect intellectual property and creators' rights," the source pointed out. The agreement reached between both companies then sparked criticism from the U.S. Writers Guild (SWA, in English), which stated that it would continue to fight to protect the creative rights of its members in the context of AI technology. Last September, OpenAI presented a new Sora model that created higher-quality videos and launched a standalone application of the tool, which became the most downloaded in the photos and videos category of the App Store. The tech company consolidated as one of the most valuable tech giants in the world in February, when it announced a historic funding round of $110 billion led by Amazon, SoftBank, and Nvidia, which raised the company's pre-funding to $730 billion.