You may be interested in: http://Santiago Matías announces YouTube will be the official sponsor of “La Casa de Alofoke 2”
“We are building a movement to educate, empower, and equip artists, creators, and brands to thrive in the digital world. When culture thrives, we all thrive,” highlighted the producer in an Instagram post.
The announcement adds to the success achieved by the first edition of La Casa de Alofoke, which was broadcast 24/7 on YouTube and accumulated more than 328 million views. The final alone gathered 1.5 million live viewers, while the channel reached 55 million hours of viewing in a month, with a maximum of 2 million users connected simultaneously. Backed by YouTube, the second season of La Casa de Alofoke seeks to transcend entertainment to boost the growth of the Dominican digital ecosystem.





