Wednesday, May 27, 2026

PrimerizaRD celebrates the third edition of the "Motherhood dresses up" award

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Santo Domingo.- PrimerizaRD will celebrate the third edition of the award "Motherhood is dressed up" on May 30th, in a night dedicated to the recognition, transformation and value of Dominican motherhood. The event will take place in the PYHEX Work auditorium at 8:00 p.m. and will previously feature, starting at 7:00 p.m., a red carpet to welcome special guests, outstanding mothers, and personalities linked to the maternal field. This celebration aims to honor professional mothers, institutions, brands, and projects that are transforming the experience of motherhood in the Dominican Republic. "Every mother in front of the mirror is a story of change," expressed Alfania Mendoza, president of PrimerizaRD, highlighting that in each parent is the new face of Dominican motherhood. The concept of this third edition is "the mirror," a symbol of introspection and pride, with the purpose that, when looking at themselves in it, mothers feel that they are not the same as a year ago, but rather women transformed by resilience, wisdom, and the change that drives the future. In addition to recognizing trajectories and initiatives, the gala seeks to create a space for emotional connection with real motherhood, promoting a sense of belonging, empathy, and the visibility of projects committed to maternal well-being. The event is organized by PrimerizaRD, a community founded by Alfania Mendoza, and has the support of ROAD and Unknown Brand Consulting (UBC) in digital services and production of the activity.
You can also read: PrimerizaRD presents “PrimerizaRD Talks” on March 7th
With 19 categories, 128 nominees, and over 17,435 votes cast, this third edition highlights the impact and connection that PrimerizaRD has managed to build with thousands of Dominican mothers and families who today find representation, support, and inspiration within the community. The gala will bring together mothers, professionals, brands, and representatives from different initiatives committed to the evolution of conscious motherhood in the Dominican Republic, in a night that promises to celebrate not only the achievements, but also the stories, challenges, and emotions that accompany the journey of being a mother.

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