On the eve of celebrating the fourth anniversary of De Último Minuto, we reaffirm our commitment to innovation, technology and, above all, to you: our readers. We are driven by the constant desire to evolve, to do things differently and to keep up with the times. Therefore, today we present two new products that will mark a before and after in the way of consuming the news we generate.
From now on, our users will be able to access a new mobile application from De Último Minuto, available for smartphones. This app not only offers immediate access to the most relevant news from the country and the world, but also integrates artificial intelligence, becoming the first of its kind in an informative medium in the region. This functionality will allow the reader to have support to understand and delve deeper into the published topics, generating a personalized, accessible and interactive experience. But it's not just about news. Our application also incorporates innovative features such as video viewing, real-time sports results, lottery updates, integrated video games, a chatbot to answer curious questions, space for citizen complaints and much more. It is a multifunctional platform designed to accompany the user in all dimensions of their day to day. Furthermore, we are taking a firm step towards internationalization with the launch of “De Último Minuto News”, the English version of our digital newspaper. This initiative responds to the growing demand for information from English-speaking readers and reinforces our vision of becoming a global medium, with quality local content that transcends borders. Today more than ever, De Último Minuto ratifies its commitment to the evolution of journalism and connection with an increasingly diverse and digital audience. Thank you for joining us. Let's go for more.







